A goal in. A sourced report out.
GUS Consult is where reports get built inside GUS — it turns a sentence into a sourced briefing. Tell it what you want to understand — "an economic baseline of the city", "housing supply risks across districts" — and it does the legwork: reads your document library by meaning, asks a few sharp questions, and lays out a plan you approve before it writes a word. What comes back is a real report, not a summary — your plans quoted with page-level citations, the city's measured data, and interactive charts drawn from the same numbers your dashboards use. Don't like a section? Say so in plain language. Export to PDF, Word, or PowerPoint.
A report you approved before it wrote a word.
No report-type picker. No expert team to assemble up front. You describe the outcome; GUS handles the rest, and you sign off on the plan before it writes a thing.
State your goal
Type what you want in plain English in the Composer · "create a demographic baseline for the major districts", "summarise housing supply risks", "build a workforce sustainability brief". The Documents and Lens pills below stay optional — you do not need to pick documents or an expert lens to begin.
GUS finds the right documents
It searches your whole document library by meaning and pulls the most relevant plans, strategies and studies. You do not need to know what is in the library to ask a question of it.
Answer the chip brief
GUS asks a short brief, one focused question at a time, with tappable suggestions you can pick — or type your own answer instead. What to focus on. Which districts. The time horizon. How deep to go. Each answer narrows the next question.
Review the plan card
A compact card shows what GUS will do · the documents it will cite, the data it will use, the sections it will write, and the lens it will write through. Remove documents you do not want. Adjust the mix. Nothing generates until you click Generate.
Get a real report. Refine in plain language
GUS writes an executive summary, lens-driven sections that cite documents with page references, the city's relevant statistics, and interactive charts — progress shown live. Not quite right? Ask · "add a section on workforce sustainability", "make it more detailed". GUS revises the plan card carrying documents, data and lens forward, then regenerates. Export PDF, DOCX or PPTX.
Pick the lens. The whole report shifts with it.
A lens decides how the report reads — the questions it leads with, the charts it leans on, the voice of every section. GUS picks one from your goal; swap it on the plan card before you generate.
Urban Economist
Economic geography, employment centres, market patterns, investment. ISIC-classified activity at neighbourhood resolution. Sector mix, spatial GDP modelling, supply-demand gap analysis between population need and service provision.
Demographer
Population analysis, age distribution, migration, growth projections. Estimated from telecom, mobility and satellite signals, no census dependency. Demographic projections by catchment.
Transport Planner
Mobility, accessibility, transit planning, traffic patterns. Urban Pulse signals · footfall, visitor flows, dwell times, mode-split, seasonal patterns across the 24 hour day.
Urban Designer
Built environment, public realm, urban form, design quality. Urban Spaces engine on computer vision, NLP and ML clustering. Typology profiling, network analysis, evidence-based design recommendations.
Environmental Specialist
Green space, sustainability, air quality, climate resilience. Satellite imagery and land cover over time, construction activity, environmental layers, infrastructure expansion.
Community Planner
Quality of life, satisfaction, social indicators, community needs. Social Atlas engine on the dual-layer framework · 15 service domains on a 0 to 10 scale for operations, 11 SDG-aligned planning categories for policy.
Service Delivery
Municipal services, infrastructure coverage, service quality, public facilities. Calibrated satisfaction with the specific aspect that drove the experience and the emotion behind it. Differentiates crisis from complaint from accepted friction.
Every claim in a Consult report carries a citation — the document title, the page number, and a link to the source PDF where permissions allow. The data behind the charts comes from the same canonical sources the dashboards use, so the report and the live dashboard tell the same story. Interactive charts render on screen; PDF / Word / PowerPoint exports embed the rendered figures.
Why a Consult report is not a summary.
Goal-first, not form-first
You say what you want; GUS handles discovery, data and structure. No report-type to pick, no depth to tune, no expert team to assemble first — just the sentence you would say out loud.
Hybrid, not a paraphrase
Every report weaves your own documents — quoted and cited — with the city's measured data on population, employment, satisfaction, real estate and activity, plus charts built from it. It is evidence, not a re-write of one PDF.
Sourced and checkable
Every claim names its document and page and links to the source PDF at the exact page. Anyone reading the report can check it for themselves.
The plan card is the checkpoint
Nothing is written until you say so. Drop documents you do not want cited, swap the lens, reshape the outline — then click Generate. You never get a report you did not sign off on.
Refine in plain language
A finished report is not frozen. Ask for a change — "add a section on workforce sustainability" — and GUS reworks the plan, keeping your documents, data and lens, then writes it again.
Board-ready, in the format they expect
PDF for print. Word (DOCX) for editors. PowerPoint (PPTX) for the boardroom. Charts and maps export as rendered figures — for live, explorable layers, reach for Atlas or GUS Map.
We used to spend six weeks on a strategy brief. The first one through GUS Consult landed in three hours, and two of our client's board members said it was the best-sourced document they had seen from us.